Sunday, March 23, 2008

Organic Ownership

Some great graphics came out recently to show the parent ownership of organic companies. Can you say gobbled up? Do you know who makes your fair-trade organic chocolates? Why yes, that would be the same people making your Twizzlers. Really interesting info and wonderfully presented for those of us who are visual learners.

Check out this animated graphic (takes about a minute to load) and these charts illustrating the organic industry's structure via the NYTimes blog Well. Philip H. Howard, Michigan State University assistant professor of community agriculture, recreation and resource studies created the graphics.

See also this visual representation of organic ownership (Howard again) in Good Magazine.

3 comments:

Gray Matters said...

Great info - thanks for posting it!

wrekehavoc said...

fascinating. it makes me wonder -- gee, instead of making all of the products better, let's buy up brands that do it so that our corporate image is shined up like an organic apple.

fascinating. again.

Sarita said...

good old greenwashing again. Big companies producing their "organic version" under a different name and riding on this eco trend. Actually makes me a little sick.

And I haven't even checked out your links yet. Off to do that now... :)

Thanks!